Principal Client Partners

I help clients acquire new customers and grow revenues

Small Enterprises are a Big focus for me.

I strongly believe that the Emerging enterprises (SMEs) will continue to
innovate with products & technologies, disrupt the markets with new
business models and they will be a bigger force to reckon with on the
world stage.

I have a total of 30 years of work experience in sales, marketing and
business development across a wide variety of verticals in Indian and
multinational companies namely WIPRO Infotech, SUN Microsystems
and IBM. I hold Board member positions in startups and also an early stage investor.

I have had my share of successes and failures in the past 3 decades. I
value the learnings from the opportunities given to me and that is what I bring to all my client’s engagement. I don’t delegate and I get directly involved to ensure my clients succeed.

My Gallup strengths markers are: STRATEGIC, FOCUS, SELF-ASSURANCE,

M Baba Sam, Founder/CEO, Principal Consultant

I collaborate with clients to refine the business model, improve efficiency of operations and increase profits.

I bring my varied leadership experience in Indian and MNC organizations to drive growth, build operational excellence in existing businesses and help my clients to craft business models for the future.

My strengths lie in researching & analyzing markets thereby predicting business trends, building future competencies along the value chain, driving digital evolution, designing organizations for VUCA environments and delivering on profitability and operational metrics.

I am passionate about creating business value at the intersection of customer, technology, and environmental change with an undiluted focus on governance, people, risks, and numbers. As a Board Observer and working closely with various CEOs and Chairmen I have delivered results and built leaders for large global corporations and startup businesses in sectors like Energy, Consumer, Healthcare, Transportation and Technology. I hold a PhD in Corporate Strategy from the Indian Institute of Management Bangalore and a strong believer in process driven performance. I served as the Head of Strategy for companies like L&T Infotech, IBM India, GMR International and Philips Electronics for South Asia. Prior to that, I was also the Head of Technology Strategy & Innovation Management at Infosys. My interests lie in learning and adopting Blue Ocean Strategies, Design Thinking, Balanced Scorecard, Bell Mason Methodology to drive growth for my clients.

Dr.Joseph Shields, Principal Consultant

I help my clients to deliver quality results on time for their customers and improve CSAT scores.

I have over three decades of experience in the Customer Services and IT services industry and have held leadership positions in several large organizations like Wipro, Sun Microsystems and Fujitsu.

I am a Certified Customer Experience Professional (CCXP) and a member of the Customer Experience Professionals Association (CXPA). I hold a certification in Human-Centered Service Design from the prestigious IDEO-U and also a certification in Design Thinking and Innovation from Darden School of Business, University of Virginia.

I am also a Six Sigma Green Belt and ISO 9000 certified auditor. In my last role as Country Director – Services at Fujitsu, I was spearheading the Services business in India and the portfolio included Managed services, Professional and Integration services, and technical/maintenance services. I was responsible for meeting revenue quota, maintaining margin levels, and operating profit targets for all infrastructure services.

I have worked across several industry verticals including BFSI, Manufacturing, IT/ITES and Telecom.

Rajeev Karkhanis, Principal Consultant

Our Advisors

Ms. Sujatha Ramani has worked in leading Indian and Multinational organizations for 20+ years before she ventured on her own to be an entrepreneur and established two companies and took it to various stages of growth. Among her tenure are previously held managerial and senior leadership positions for HP, and being a founder at startups Zappkitz and Ammanka Technologies. Offering innovative solutions for challenging problems in the field, Sujatha has successfully executed varied roles in Sales, Marketing and Channel, R&D and Engineering, Global Program management, and related functions during the past 25 years. With her experience and know-how she seeks to implement positive changes in the working of startups and SMEs. Some of her strengths & key areas of expertise include the following:

  • Collaborating within the organisation to drive and achieve quantum results
  • Building global cross cultural relationships.
  • Partner engagement and relationships.
  • Building credibility and relationships with top executives.
  • Operationalising strategies and plans.
  • Effective communicator and negotiator.
  • People management skills.

Sujatha Ramani, Advisor

Ganga Kandaswami

Throughout his career spanning over 30 years, Ganga has successfully lead profit making businesses in wide spectrum of technologies and industries across several countries in the Middle East, India and in the USA as a corporate executive, entrepreneur and as an investor

Currently incubating and leading multiple ventures working on latest trends in Technologies – IoT, Telematics, Machine Learning, Data Science, AI & DSaaS – addressing maximum utilization & profitability of assets in Aviation, Logistics, Mining, Construction and Heavy Equipment Industries.

Ganga holds Electronics & Communication degree from National Institute of Technology, Trichy, India and based in the UAE Capital, Abu Dhabi.

Professional Skills:

Strategic Planning | Business Development| Market Analysis | Sales Management | Customer Management | Program Management | Stakeholder Management | Executive Management

Ganga Kandaswami, Advisor

Dilip Subramanian 

I help clients retain customers, win new logo business and create commercial win-win situations for clients and their customers. I believe that the future belongs to green-shoots, with a plethora of emerging technologies, that will likely disrupt the markets with new business models and they will be a bigger force to reckon with, on the world stage, in the not-too distant future.
I have over 30 years of experience in one of the world’s best known IT bell-weather companies- IBM. I am well regarded, by both industry and peers, for my in-depth grasp of complex financial structures of deals, pricing dynamics,
building and leading large talent pools and ability to innovate value, and create win-win situations, from even the most complex business situations.

I bring to the table, my wide-ranging experience in enterprise and channels sales and business operations, as well as deal-making, business transformation and program management functions across a wide variety of verticals, spanning hundreds of clients across 6 major regions in the Asia Pacific. I hold a degree in Mechanical Engineering, from Guindy Engineering College, Chennai, with a Masters in Marketing Management from Annamalai University, as well as a degree in Accounting from ICAI, Kolkata.

Dilip Subramanian, Advisor