OUR UNIQUE
4-PILLAR REVENUE GROWTH SYSTEM
It’s a comprehensive system that has a holistic view of your company to drive revenue growth.
As an emerging enterprise you will have aggressive short-term and aspirational long-term goals. We assess to fix the gaps, remove the obstacles and enable the entire organization for growth.

1. People
We take an “employee-first” view to drive revenue growth. The main aspects that get covered in this first of the four pillars are:
- Defining the short-term and long-term goals
- Making the choices and choosing the strategy to Win
- Casting the Organization design with the right talent
- Defining KRAs and incentives to get alignment
- Detailing the career roadmap along with IDP Individual
development plan - Developing a coaching culture

2. Promise
Having a clear view of your ICP – Ideal Customer profile – and the pains you are going to relieve for your customers is the foundation of the promise you make to your customers.
- What types of problems or pains do you solve?
- Who do you solve it for?
- Which is the niche you focus on?
- What is your Value promise to your customers?
- What is different in your offering?
- What is your business model?
- What is the compelling reason for the customer to take action?
- What is the ROI Return on Investment for your customer?

3. Processes
This is the third pillar of the Revenue Growth system. The
main aspects that get covered in this section are:
- Define the Value stream from the “Company to your Client”
- Effective Customer & Market facing processes to build pipeline, increased conversions to meet quota and grow quarter on quarter.
- Nurturing Partnerships, Suppliers, Alliances – ecosystem development processes for adding value to customers
- Technology leveraged, internal processes that provide scalability in efficient ways to drive down costs
- Creating & Bringing products & services to market with agility
- Customer Success Framework for delivering value and creating customer referrals

4. Profits
Sustaining operations efficiently and generating profits are key for all the stakeholders – employees, customers and the investors. This is the last, not the least, of the 4-pillar Revenue Growth System. The main aspects that get addressed in this section are:
- Developing dashboards for important KPIs with focus on
leading indicators - Weekly & Monthly cadence and Quarterly Performance
Review systems against Goals - Monthly, Quarterly and Yearly Best estimate assessments
- Gap Analysis and mitigation plans
- Top 10 costs analysis and optimization plans- with special
emphasis on Human capital, IP development and SGA costs - Competitive trends, Industry and market risk analysis and
mitigation plans - Product/Services pricing & portfolio analysis for profitability
- Cash flow analysis
- Investment plans
The 4-pillar Revenue Growth System can also be applied in a seamless modular fashion as per the needs & requirements of our clients.
