How Becoming an AWS Managed Services Partner can Unlock Long-Term Opportunities
AWS MSPs or AWS Managed Services Providers are organizations that provide end-to-end AWS solutions to customers at any stage of the cloud journey, including planning and design, building and migration, operations and support, and automation and optimization. AWS MSP Partners have expertise in helping customers assess, migrate, deploy, optimize, and manage their solutions on the […]
Quick Reference Guide (QRG) On Forming and Running Successful Partnerships to Grow Revenues
More than 57% of organizations leverage partnerships to grow their customer base, while over 44% of businesses do so to gain valuable insights, ideas, and innovation. Read ahead to discover the benefits of having a business partnership and the right practices to successfully form and maintain them. Key Partnership Benefit Partnerships benefit all stakeholders: business owners, […]
How Can You Go Global with Your Startup? The 7 Tried and Tested steps
Here are some proven steps to help you scale your startup globally. 1. Achieve a Good Product-Market Fit Earlier, we talked about the importance of product-market fit for international scaling and the challenges it poses. This factor can make or break your startup. If you have a fantastic product but no market demand for it, […]
How to transition and move away from founder-led sales: A complete startup guide
However, this is not a sustainable model. There comes a time when moving away from founder-led sales is good for the startup. This usually happens when the sales department starts scaling up and it becomes difficult for the founder to manage the core business as well as the sales engine. Let’s look at why transitioning […]
Top 7 points to keep in mind while building your company narrative
Here are 7 points to keep in mind while crafting a narrative that is compelling and impactful. 1. The key purpose of your narrative needs to be larger than differentiation In today’s competitive world, your business needs a key differentiator or a USP to stand out in the crowd. A company’s narrative can be one […]
Last missive for the year 2021
As the eventful year comes to a close, I wanted to leave this thought with you. The strategy for growing revenues has two components. Exploiting current strengths and market opportunities Exploring new powers and creating new markets The first one is mostly about rigorous execution, with time being the most significant constraint. It’s about the “here and now”. It is about identifying […]
The relationship between a light house and a ship.
“You consider me the young apprentice Caught between the Scylla and Charibdes. Hypnotized by you if I should linger Staring at the ring around your finger.” Curious examination of the phrase “Scylla and Charibdes” reveals that the Greek folklore sited them on opposite sides of the Strait of Messina between the island of Sicily and […]
The ugly six letter word that trumps even world champions
Suffice for you to recognize that the champion that we are referring to is Vishwanathan “Vishy” Anand. Vishy lost to Carlsen in the recently concluded World Chess championship held in Sochi, Russia. In the post-match press meet, responding to a question about the ghastly mistake that cost him dearly the penultimate match and the championship, […]
Top 5 “Yay” and “Yuck” Mid-year reviews for Managers
“Yay” As a manager, you have spoken with the team member well ahead of the scheduled meeting and have given him enough time to prepare for the review. You have given enough attention to the environment in which this discussion will happen – either face-to-face or over a conference call. You have taken time to […]
How To Help Your Front-end Sales Team Adopt a More Digital Approach
For anyone outside the Sales and BD community, it would appear obvious that one should take a “customer-first” approach to ask questions to understand the needs and wants, look for the right product/solution & take a consultative approach to help the customer in the buying process.
